Seller's guide - SinoAli

Preface

Welcome to the Sinoali B2B Foreign Trade Steel Platform (hereinafter referred to as the "Platform"). This Guide is intended to standardize the operation and transaction behavior of sellers on the Platform, ensure the safe, compliant and efficient development of transactions, help you quickly grasp the platform operation rules and transaction processes, and protect the legitimate rights and interests of sellers and buyers. This Guide applies to all sellers who settle in the Platform and carry out steel sales business. By completing settlement, logging in, or using the Platform's services, you are deemed to have fully read, understood, and agreed to all the contents of this Guide.

I. Settlement and Account Management

1. Settlement Application and Qualification Review

Sellers shall complete the platform settlement application with true and valid enterprise information, and submit relevant qualification documents as required, including but not limited to business license, import and export right certificate, steel production and operation license, product quality certification, and legal person identification certificate, to ensure the information and documents are true, legal, complete and valid.

The Platform will conduct a formal review and verification of the seller's qualification documents and business capabilities. After the review is passed, the seller can complete the account activation and carry out sales and operation activities on the Platform. If the qualification is unqualified, the Platform will inform the seller of the reasons for rejection and the rectification requirements.

2. Account Maintenance and Compliance

Sellers shall properly keep their platform account information, including account number, password and binding contact information, and shall not lend, rent, sell or transfer the account to any third party. If the account is abnormal or at risk of being stolen, it shall be reported to the Platform in a timely manner.

When the enterprise's core information (such as business scope, legal person, contact information, bank account, etc.) changes, the seller shall update it on the Platform in a timely manner and submit relevant change documents for review to avoid affecting transaction performance and fund settlement.

The Platform establishes a seller credit evaluation system based on transaction records, performance status, product quality and user evaluations. The credit level will affect the seller's store exposure, transaction opportunities and service privileges. Sellers shall abide by the Platform's rules and relevant laws and regulations of both the exporting country and the importing country, and maintain a good credit record.

II. Product Release and Management

1. Product Release Specifications

Sellers shall release steel products in accordance with the Platform's category division requirements, and shall not misplace categories or release products unrelated to the steel industry. The product information released shall be true, accurate and complete, and shall not contain false, exaggerated or misleading descriptions.

Product titles, descriptions and attributes shall clearly indicate core information such as product category, material, specification, execution standard, use, quality grade, minimum order quantity, price and trade terms (such as EXW, FOB, CIF, DDP), and shall not use extreme or absolute terms or pile up irrelevant keywords.

Product materials (pictures, videos, inspection reports, etc.) shall be true and consistent with the actual product, and shall not be stolen, forged or tampered with. The product pictures shall be clear and standard, reflecting the real appearance and key parameters of the product, and shall not contain illegal or inappropriate content.

2. Product Quality and Compliance Requirements

Sellers shall ensure that the steel products sold comply with the national quality standards, industry norms and transaction agreements, and shall provide corresponding quality inspection reports, certification documents and other relevant materials as required (if applicable).

It is strictly prohibited to produce, sell or export steel products that do not meet the environmental protection, safety, quality and other relevant regulations of the importing country, and it is strictly prohibited to forge or tamper with quality inspection reports, certification documents and customs declaration documents.

For special-purpose steel products (such as pressure vessel steel, ship plate, gas cylinder pipe, etc.), sellers shall have corresponding production qualifications and industry special certifications to ensure that the product use complies with relevant norms and eliminate illegal uses.

3. Product Update and Management

Sellers shall timely update product information, including price adjustment, inventory update, specification change, etc., to ensure the timeliness and accuracy of product information. For products that have been out of stock, discontinued or have quality problems, they shall be removed from the shelves in a timely manner to avoid misleading buyers.

Sellers shall regularly sort out and optimize product information, improve product exposure and inquiry conversion rate, and actively respond to buyer inquiries about product information.

III. Transaction Process and Performance

1. Inquiry Response and Negotiation

Sellers shall respond to buyer inquiries in a timely manner (it is recommended to respond within 24 working hours), provide accurate and detailed product quotes and relevant information, and actively communicate with buyers on product details, order quantity, delivery time, payment terms and other core matters.

When negotiating with buyers, sellers shall maintain a sincere and professional attitude, truthfully inform the buyer of the product's actual situation, supply capacity and delivery cycle, and shall not make false commitments or conceal product-related information.

2. Order Signing and Confirmation

After reaching an agreement with the buyer on all transaction terms, sellers shall sign an electronic order through the Platform together with the buyer, clearly specifying core terms such as product specifications, quantity, unit price, total price, delivery time, delivery location, payment method, quality acceptance standards and liability for breach of contract.

Sellers shall carefully check the order information before confirming the order to ensure that the order content is consistent with the negotiation results, and shall not arbitrarily modify the order terms without the buyer's consent.

3. Payment Confirmation and Goods Preparation

Sellers shall timely check the payment status of the buyer, and start the goods preparation process after confirming that the payment has been received in accordance with the order agreement. If the buyer uses the Platform's guaranteed transaction service, the seller shall follow the relevant rules of the Platform to carry out the goods preparation and delivery work.

In the process of goods preparation, sellers shall strictly follow the product specifications and quality standards agreed in the order to ensure that the quantity and quality of the goods meet the requirements, and conduct strict inspection before delivery to avoid unqualified goods being shipped out of the warehouse.

4. Delivery and Document Provision

Sellers shall arrange delivery in accordance with the delivery time and transportation method agreed in the order, choose a compliant and reliable logistics service provider, and complete customs declaration, inspection and other relevant procedures in accordance with relevant regulations.

After delivery, sellers shall promptly provide the buyer with logistics tracking information and relevant transaction documents, including but not limited to packing list, commercial invoice, bill of lading, quality inspection report, etc., to ensure that the documents are true, complete and compliant, and assist the buyer in completing customs clearance.

5. After-sales Service and Objection Handling

Sellers shall establish a sound after-sales service system, clearly define the scope, process and responsibility of after-sales service, and timely respond to the buyer's after-sales inquiries and reasonable demands.

If the buyer raises an objection to the quantity, specifications or quality of the goods, the seller shall actively cooperate with the buyer and the Platform to verify the situation, and properly handle it in accordance with the order agreement and the Platform's rules, including but not limited to return, replacement, compensation, etc.

IV. Transaction Security and Risk Prevention

1. Key Points of Safe Transactions

Sellers shall strictly abide by the principle of honest transaction, shall not engage in false transactions, malicious fraud, price fraud and other irregular behaviors, and shall not collude with third parties to damage the legitimate rights and interests of buyers and the Platform.

Sellers shall only accept payments through the official payment channels of the Platform, and shall not require the buyer to transfer funds to personal accounts or non-platform designated accounts to avoid fund risks.

Sellers shall properly retain transaction records, communication records, payment vouchers, logistics documents and other relevant materials for future verification and dispute handling.

2. Risk Response

Market fluctuations: Steel prices are greatly affected by market conditions. Sellers shall timely pay attention to market trends, reasonably adjust product quotes, and may agree on a price adjustment mechanism with the buyer to avoid disputes caused by price fluctuations.

Logistics and customs risks: Sellers shall choose formal logistics service providers with rich experience in cross-border transportation, clarify transportation responsibilities and cargo insurance terms, and do a good job in packaging and moisture-proof, anti-rust and other treatments of goods to prevent goods damage, loss or customs clearance delays.

Dispute handling: When a transaction dispute occurs, sellers shall take the initiative to communicate with the buyer to resolve it through negotiation; if negotiation fails, they shall actively cooperate with the Platform's mediation work, provide relevant evidence, and abide by the Platform's dispute handling results.

V. Fee and Settlement Rules

1. Fee Standards

Sellers shall pay relevant service fees in accordance with the Platform's fee standards and settlement rules, including but not limited to store opening fees, transaction commissions, and promotion fees. The specific fee standards shall be subject to the official notification of the Platform.

Sellers shall pay the relevant fees on time. If the fees are not paid within the time limit, the Platform has the right to take measures such as restricting store operations and freezing accounts.

2. Settlement Requirements

The settlement cycle and settlement method shall be implemented in accordance with the agreement between the seller and the Platform. The Platform will settle the transaction funds to the seller's designated bank account after deducting the relevant service fees.

Sellers shall provide compliant invoices as required, and complete tax declaration and other related procedures in accordance with the tax regulations of the country/region where they are located.

VI. Platform Services and Support

1. Service Content

The Platform provides full-process services such as settlement guidance, product release guidance, transaction matching, logistics coordination, dispute mediation, and after-sales support to help sellers solve operational and transaction problems.

The Platform provides steel industry information, market trends, trade compliance knowledge, cross-border trade skills training and other contents to help sellers improve their operational capabilities and expand overseas markets.

2. Problem Feedback

If sellers encounter problems such as account abnormalities, product release failures, transaction disputes, or technical malfunctions, they can submit a work order through the Platform's "Customer Service Center", or contact online customer service and after-sales hotline. The Platform will respond and handle it within the specified time limit.

VII. Violations and Liabilities

If a seller violates this Guide and the Platform's rules, the Platform will take measures such as warning, rectification within a time limit, product removal, store downgrade, restriction of operational rights, suspension of account, and permanent removal from the platform according to the severity of the violation.

If the seller's irregular behavior causes losses to the Platform, buyers or other third parties, the seller shall bear corresponding compensation liability in accordance with the law; if the violation constitutes a crime, the Platform will report it to the relevant judicial authorities and pursue its criminal liability.

VIII. Supplementary Provisions

This Guide is interpreted by the Platform operator and may be revised in accordance with industry development, policy adjustments and operational needs. After revision, it will be announced through the official channels of the Platform and will take effect automatically after the announcement period expires.

Matters not covered by this Guide shall be implemented in accordance with other rules of the Platform and relevant laws and regulations of the country/region where the seller is located.

If you have any questions, please contact the Platform customer service. Thank you for your trust and support!